The E-Newsletter Mojo You Need

The E-Newsletter Mojo You Need

Ready to make your e-newsletter irresistible do donors? Here are 15 things you can do right now to keep donors clicking. #1. Send out your e-newsletter from an actual person. Each issue, have copy at the top from that person. “I’m so excited to share XYZ topic with...
How to Write an Awesome Ask

How to Write an Awesome Ask

I love this hilarious exchange between Christina Applegate and Mike Myers in the move A View from the Top, where she pronounces “assess” incorrectly, and he helps her out by telling her she’s put the wrong emPHASIS on the wrong sylLABle. In some...
How to be a Superhero to Donors

How to be a Superhero to Donors

I’m reading a great book right now called Badass Your Brand. It’s helping me polish the way I talk about and position my business. “Helping nonprofits with fundraising copy” isn’t exactly that exciting—but “Helping nonprofits break the cycle of barely enough with...

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